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Staging A Home To Sell Fast
Dated: April 29 2016
Assess the Current Situation
Be honest with sellers about what needs attention. If a floor is marred or a room needs painting, say so.
Also, let your clients know that there’s a difference between how they live in a home, and how we show it for sale. They may need to change their home and lifestyle for a short time to accommodate this rule.
For the outside, take a walk across the street from the home. Examine the curb appeal of the home. Make notes of items that are unsatisfactory from a buyer’s perspective. Ask your seller to go with you and maybe even suggest they have a friend with them.
You can even tell your sellers to get into their car and start driving away from their home. As they do so, ask them to take a look back at their home. Make notes about what looks good, and what needs improvement.
The key to showing homes effectively is getting rid of clutter. Make counters clear, get rid of pictures on the wall and tables, store excess furniture if necessary, put books in boxes. Your clients are doing this anyhow for their move; they just need to do it a little early. Here are other household items to put away: Rule of thumb, Less is Best!
Clear away kitchen and bathroom counters. These are areas where you need to show the most space and neatness. So put appliances and kitchen items away. Clean closets out, summer time? Store all the bulky winter coats away.
Re-arrange furniture so rooms look larger. Store old furniture or cluttered items in another location — at least while the home is for sale. Look through magazines for ideas.
Get rid of as many “personal” things as you can. Buyers have a hard time visualizing “their” new home with the seller’s personal belongings everywhere. Try to make the home look neutral, as if you don’t know who lives there.
And just like the interior, you need to get all the clutter out of the yard. Put hoses away; store garbage cans put away the sprinkler and kids’ toys. The neater the area looks, the better the first impression. Add some bright flowers if it is spring or summer.
Spruce the Home Up Before Showing
Make improvements to the home, but only where it will make the biggest difference in the sales price. Getting the greatest bang for your client's buck usually means getting a fresh coat of paint on strategic walls and areas. New paint is an inexpensive way to show a home. If it’s peeling or worn, the buyer will notice it immediately. Don’t devalue your home by trying to sell it in poor paint condition. Pay particular attention to the front door, mailbox, garage doors, and walkway areas. These are where the buyers will be walking and noticing problems. You should also consider the following items with sellers:
Professional Cleaning. Get a professional firm in to clean the entire home. Floors, ceilings, windows, fireplace, carpet, drapes — everything! Also, check for ODORS. If the owners have a pet, their home probably need to have carpets cleaned or deodorized. Any odors make a home less attractive. Homemade cookies or pie is a nice touch right before a showing.
Home Inspection. Check for termites and functional obsolescence. Some homeowners have their home inspected before putting it on the market. It makes a good impression to the buyers when you have your own inspection completed by an independent company.
Landscaping. The landscaping should look immaculate and be inviting. Make sure the lawn is groomed, flower beds are clean, leaves are removed, and weeds are pulled. Check the bushes and trees for grooming also. Keep in mind most buyers don't want a lot of maintenance.
Show the Home In the Best Light
Advise your clients to turn on all lights around the home before a purchaser gets there. If you show the home, make sure you turn on as many lights as you can for the buyers.
These include the mailbox light, front door, entry (especially if the entry is dark), and dark hallways. Make your home alive, by being inviting and bright.
Sellers, I have a pamphlet that will offer 90 ways to get the most from your home, shoot me an email, text or call and I will get it right out to you.
Although I want to share a little information on my background and marketing, this is more about you. What will help you sell quickly for maybe even more money than the house (down the street) Having ....