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The Benefits Of Video Marketing
Dated: February 15 2018
The world we live in today is a digital one and searching for a home is no different. Buyers now have apps that let them search by location and neighborhoods. Online searching maximizes the ability to compare and contrast homes on the market by selected features. Most of this is done before a potential home buyer connects with a real estate agent.
In fact, a joint study conducted by the National Association Of Realtors (NAR) and Google, concluded that a whopping 90% of home buyers searched online during their home buying process (SOURCE). They go on to report that real estate related searches on Google have grown 253% over the past 4 years!
Those two statistics alone should convince you that finding and working with a tech savvy Realtor is in your best interest as a home seller here in Northern Kentucky. But the report didn't stop there...
Think about this.... Mobile applications are used by 68% of new home shoppers at the onset and throughout their research. Here's a few more statistics that you might find interesting...
|Video Usage Purpose For Home Buyers|
|88% Find Out More About A Specific Community|
|70% Tour The Inside Of A Home|
|54% Obtain General Information|
|44% Compare Features Across Multiple Companies|
|38% Understand Specific Features|
|30% Watch Customer Testimonials|
|25% Decide Which Company To Purchase From|
|24% Watch Instructional Videos|
At Regional Realty we pride ourselves in being real estate thought leaders here in Northern Kentucky. We blend traditional marketing methods along with more "hi tech" methods in order to sell your Northern KY home for the most money in the shortest amount of time possible. And, while that sounds like a cliche, it's not just an idle comment. We incorporate state-of-the-art drone photography, in addition to a 3-D Virtual Tour which provides a one-of-a-kind, immersive experience to prospective Purchasers.
Here's an example of our drone photography, take a look here...
And here is what our 3-D immersive virtual tours look like...
This particular 3-D Showcase generated over 100 visits from 66 unique viewers, and resulted in the sale of our Clients' home at just over 96% of list price!
So - Are you convinced that video marketing is, or should be, a major part of marketing your Northern KY home for sale, or, would you like more information?
We're here for you and we'd like nothing more than to have an opportunity to sit down with you to discuss more about the benefits of working with Regional Realty to sell your Northern KY home. In more cases than not, your home is the single biggest investment of your lifetime. Should you trust that responsibility to a random name from the phone book; to someone your neighbor or relative refers you to (when they sold their house years ago); or, to someone who has the experience and has made a strong financial investment in providing an awesome set of tools to maximize your selling potential?? Make the call today: 859.620.7653
In case you're interested, here's a bit more about me....
Before you go -- Take a moment to notice the advertisement at the bottom of this blog post. Variations of that little ad appearing down there have been viewed over 60,000 times. The specific ad running for our listing at 3646 Walnut Park Drive in Alexandria, KY has been viewed 1482 times (with 48 click throughs to the property detail info). If you're considering listing your Northern KY home for sale, you can get more information about our advertising services here.
BTW -- With nearly 700 Facebook followers, any idea how many views our Facebook Cover has generated for that same listing?
|Featured properties may not be listed by the office/agent presenting this brochure. Information has not been verified, is not guaranteed and is subject to change. The data relating to real estate for sale on this report comes in part from the Internet Data Exchange program of Northern Kentucky MLS.|
|At Regional Realty, we are pledged to the letter and spirit of U.S. policy for the achievement of equal housing opportunity throughout the Nation. We encourage and support an affirmative advertising and marketing program in which there are no barriers to obtaining housing because of race, color, religion, sex, handicap, familial status, or national origin.|
Terry is the Principal Broker at Regional Realty. He is a motivated Realtor specializing with investors and new home buyers located in the following areas; Alexandria, Ft. Thomas, Ft. Mitchell, Indepe....